When you add up all manufacturers, tire brands, treads, sizes, and ratings today, the market complexity can be staggering.
Each year, according to the U.S. Tire Manufacturers Association, U.S. manufacturers produce more than 270 million replacement tires, that are handled by 3,000+ suppliers and distributed to 10,000+ installation centers nationwide. It’s a market ripe for disruption and simplification.
SimpleTire, based in Trevose, Philadelphia, is bringing convenience and simplicity to this fragmented market. Its low-cost, high-volume business model links tire distributors and installation centers across the country into one seamless network, making tire shopping and installation simple and painless. SimpleTire currently processes millions of shipments annually.
Thomas Ganey is senior vice president of operations at SimpleTire and it’s his job to make sure customers get the right tires, at the right place, at the right time. It’s also his job to make sure that shipping expenses are monitored, managed and kept as low as possible.
Ganey said excessive surcharges, late deliveries and the lack of carrier accountability were the driving factors in his decision to implement the Sifted Audit & Insights platform and Parcel Pay solutions.
“As a leadership team, we didn’t have a clear understanding of our shipping expenses and no easy way to tell if we were receiving the right service levels and paying the right amounts,” Ganey said. “Sifted gives us a centralized dashboard with timely access to all our parcel data. It’s our single source of truth and allows us to extract KPIs (Key Performance Indicators) like cost-per-package and rates.”